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The Only System You’ll Ever Need for Building, Launching, and Selling a Profitable Digital Course

Leverage the proven methods that turned my $19 course into a $1,000,000+ income-generating machine

The Only System You’ll Ever Need for Building, Launching, and Selling a Profitable Digital Course

Leverage the proven methods that turned my $19 course into a $1,000,000+ income-generating machine

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You Know Other Entrepreneurs Have Turned Digital Course Building into a Passive Income Goldmine 

And in an ideal world, you’d be making heaps of revenue off your own online course, sharing your expertise with an enthusiastic audience, and enjoying handsome rewards for your knowledge.

But alas. . . . You’ve not quite gotten there yet.

Sure, you know you should be launching a course. Maybe you’ve got an idea for one that’s safely tucked away in the back of your mind.

But every time that idea awakens, overwhelm squashes it back to sleep in seconds flat.

You think stuff like:

“Who’s going to buy a course about THAT?!”

“I don’t have the tech know-how.”
“Aren’t there enough courses already?”
“This just isn’t the right time . . . ”

The same way we pull the covers over our heads when the alarm goes off, our fears just love to keep our biggest dreams bundled up and in the dark . . .
Let’s face it . . . 

We struggle to break out of, what we think, is our "comfort zone"...

And it’s not uncommon to come up with every excuse to delay action.

And we literally trick ourselves into staying stuck at square one. I 100% get it. Because I’ve been there myself . . .

    👉 Fed up with the constant struggle for consistent income.

    👉 Exhausted by a dizzying workload with no end in sight.

    👉 Feeling guilty because we're pulled between our passion for the business & time with family and friends... 

    👉 Struck by nostalgia for bygone days when leisure wasn’t a once-in-a-blue-moon novelty.

And YES, the prospect of building my first course came with a litany of worries...!!!!

But What If . . .

Someone Handed You the Precise Formula Behind Building a Digital Course that Actually Sells and Grows Your Business?

I bet I know what your life would look like . . .

✔️ You’d transform overwhelm into genuine optimism and enthusiasm
✔️ You’d generate consistent, recurring income while you sleep
✔️ You’d finally get time back to spend with your family and friends
✔️ You get to choose to focus on your passion projects and the work that truly fulfils you. 

And you’d breathe a massive sigh of relief knowing you officially navigated your way out of the rat race . . .

And into the freedom-based lifestyle you’ve so desperately craved.

Not only does the $3.25 billion digital course industry prove that this coveted success is possible . . .

I’m going to show you exactly how to achieve it.
Introducing . . .
My Course Academy

A comprehensive program for online entrepreneurs who are ready to leverage proven strategies to build, launch, and sell a digital course.

Learn how to craft a high-quality online course from scratch and effortlessly sell it to eager-to-buy leads on repeat.

I’ve Sold More than 50,000 Courses in 12 Months and Have Helped Entrepreneurs Sell Thousands More. And Now . . .
I’m revealing my most closely-guarded secrets for opening the floodgates to scalable income, even while you’re off snoozing in dreamland.

This isn’t another “courses about courses,” the kind that leave you hanging with a million questions about what to do next.

This is an in-depth, A-to-Z action plan that doesn't just define what you need to put in place, but shows you exactly HOW to do it

It's a game changing system that’s transformed business owners' know-how into six-figure revenue streams . . .

A no-fluff blueprint for building a course that sells. FAST.

The best part? It works for any type of entrepreneur, whether you’re a small business owner or the founder of a large commercial enterprise.

And unlike a lot of the noise out there, I’ll be hands-on with you throughout the process. Together, we’ll make sure you succeed in launching a course you can be proud of.
This Time-Tested Approach Has Alumni Saying ...

"Lucy helped me to diversify my income streams and create passive income. We built a course together and then created a membership, my Accountants Wealth Academy. 

I attracted 100 members on launch, adding over £10,000 a month income stream to my business which was incredible! 

Lucy helped to overcome those self-doubts and actually get it done. I know that if I hadn't have worked with Lucy, it would still be one of those "nice to do" things still on my to do list."

 ~ Jeri Williams, Smooth Accounting
"It’s genius level! It covers so much, it covers the different types of courses that you might consider. This level of detail is fantastic and this is not surface-level stuff. 

This is really deep...really deep into the heart of what you really need to learn to get your course online. Oh my goodness. She knows her stuff. So, if you want to get an online course going and transform the way that you work and live. Don’t hesitate. It’s a fantastic course. Thank you, Lucy!" 

 ~ Debra Thorpe

"Lucy really helped me when I had been laid off during the pandemic. I'd lost my confidence and wasn't sure of my expertize and what I could do next. She gave me such confidence and belief in myself. 

I filmed a course in my parents basement and loved being creative and finding me again. It helped me to find "me" again and create a new income stream when I needed it most."

 ~ Janet Sides

Intrigued Yet? Then Just Wait for It. After Going Through My Course Academy . . .

✨ You’ll launch your online course and start generating leads from students who cling to your every word
✨ You’ll build an automated system that sells your course on repeat - withOUT wasting hours on social media  

✨ You’ll bask in the glory of a passive revenue stream while cosying up to the warm fuzzy feeling of having free time again

✨ You’ll establish a system that can help you hit 6 or 7 figures without burning out in the process

✨ You’ll turn your automated vacation reminder on for weeks at a time, sans an ounce of guilt

✨ You’ll finally allow yourself to indulge in spontaneous adventures without batting an eyelash at the cost

My Course Academy
Now OPEN for Enrolment
Here’s What’s in Store in My Course Academy
Every module in My Course Academy is packed with video trainings, tutorials, resources, and quizzes, leaving no stone unturned in the quest to equip you with the perfect foundation for a rockstar course.

Take a peek at the roadmap . . .

Module 1 | Pre-Selling Your Course

First things first . . . Who are you selling this course to, anyway? This initial step is the most important – yet all too often overlooked ­– foundation to building a rockstar course. We’ll identify your target audience and pinpoint how you can help solve their most pressing problems.

Module 2 | Create a Workshop that WOWS!

This is my Quick Cash Strategy to help you generate $$$$$ for your course idea before you’ve even made you’re course! You’re going to validate your idea, test your content, get feedback from your ideal clients and customers and pre-sell your course!

Module 3 | Outlining Your Course

Okay, time to get down to the nitty-gritty. Week three’s all about creating a solid structure for your course. Hint: the material you take OUT is just as important as the stuff you put IN. I’ll walk you through the course creation process and you’ll get my gorgeous slide templates to help you create a best-selling course!

Module 4 | Recording Your Course

Fortune favours the prepared course builder. I’ll walk through everything you need to know to successfully record and create your course.
(Brought to you by a 20-year media vet . . . More on that later!)

Module 5 | Creating Your Course

Your course needs a home. We’ll take a look at three different user-friendly options for housing your course, and determine which is best for your budget and your business.

Module 6 | Let’s Create Copy that Converts!

I’ll guide you step-by-step how to create copy that converts and share my million dollar funnel secrets with you.

Module 7 | Selling It!

You’ll get my plug and play sales page to build your best-selling sales page and nail the tech with ease. And you’ll have my tech whiz on hand to help you every step of the way.

Module 8 | Launch It!

The moment you’ve been waiting for — discover how to live launch your course! I’ll share the secrets to creating an incredible sales experience so you Live Launch like a whizz and get my high-converting webinar that wows! You’ll get my plug-and-play email sequence and webinar templates to connect, convert and cha-ching, and all the insider secrets so that you can easily rinse and repeat your launches again and again.
My Course Academy
Enroll TODAY
Pay in Full
$1497 $997 (US Dollars)
$257 $197 p/m for 6 months
Want to pay in pounds?
£700 or 4 x £197
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But Wait . . .  
Did I mention bonuses?!

Yes, I sure did! The last thing I want is for you to have to worry about going through months of trial and error to discover what actually works.

So when you enrol in Academy today, you’ll get access to the most comprehensive toolkit for creating and selling a high-converting course.

Let's take a look at the juicy bonuses in a bit more detail . . .!!

Make Money While You Sleep Society

Elite Access for 90 Days
Coaching calls with Lucy, tech support, copywriting, Facebook ads and no BS accountability.

(Value = Priceless!)

Get my Funnel!

I give you my million dollar funnel. Yes, the sales page that has sold over $1,000,000 and you get this as part of the course! You get the tech and the systems so you just plug and play!

(Value = $1,000,000)
Get Traffic Package

I’ll share my secrets to getting thousands of eyeballs on your content and courses for FREE! Get the insiders tips and strategies to explode your impact and authority! Uncover the holy grail of resources for skyrocketing traffic through SEO, LinkedIn, YouTube, and Pinterest.
(Value = $997)

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My Course Academy
Enroll TODAY
Pay in Full
$1497 $997 (US Dollars)
$257 $197 p/m for 6 months

Doors Closing Soon!

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Want to pay in pounds?
£700 or 4 x £197
“Lucy shows you step-by-step why courses work, how to nail your course idea, and the most important part, how to sell them!”

Carrie Green, Female Entrepreneur Association
“Lucy Griffiths is a force of nature. She was the brains, strategist, and marketing Dynamo behind a whole new suite of courses for Psychologies magazine. To date, we’ve sold over 5,000 courses and created a new revenue stream for the magazine. Lucy is a genius!”

Suzy Walker, Editor-in-Chief, Psychologies
“Lucy Griffiths is the queen of courses! She’s one of the leading experts when it comes to course creation and she has helped thousands of students to create successful courses and recurring. She can also help you to create a course that actually sells – and sells while you sleep.”

Fiona Harrold, one of the UK’s leading life coaches
More Bonuses...
Easy Tech Zone: Weekly Tech Support and 50+ How-to training videos

I want to make the tech EASY! That’s why we have a weekly tech call with my tech whiz so you can get on-going support. Plus you’ll get a library of step-by-step videos you’ll need to set up and run your online course (we’ll talk you through Kajabi, ClickFunnels, Hotmart, Podia, Teachable, ActiveCampaign, ConvertKit, Vimeo and more).
(Value = $997)

Canva Template Vault
Slides and Opt-in PDF templates

Get access to the same tried-and-true templates I’ve used in my courses, so you can effortlessly create stunning training slides, presentations, thumbnails, journals and workbooks for your course. You’ll get three gorgeous designs to help you easily create a stunning course!
(Value = $997)

Webinars that Win - get my webinar slide deck template and script to successfully sell your course!

Webinars are the best way to sell your course BUT there are some secrets to successfully sell even if you suck at sales. I’ll guide you through the process with my deck that has generated me over $1,000,000 in sales
(Value = $997)
Copy that Converts Workshop

Copywriters are possibly the BEST paid writers on the planet, and for good reason! The copy writing for a sales page that sells is part-psychology, part-words and part-science. I’m going to show you how you can do this too with my simple system to create copy for your sales pages! And you’ll get feedback from MY copywriter to help you with your copywriting too.
(Value = $997)

Connect and Convert Email Swipe Files

Connection is at the heart of your launch, and my email swipe files help you to build connection and convert your audience into swooning fans! I’m sharing my proven, profitable plug-and-play emails that will take you from pre-launch to webinar and open-close cart.
(Value = $497)
Easy Live Launching System!

Get my live launch calendar and tracker to help you know your dates and numbers. This will help you to maximise the profits and dial up the fun of live launching!
(Value = $497)

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Build Your Course. Sell Like Hotcakes.
Wash. Rinse. Repeat.
If you commit to doing the work and follow the advice outlined throughout each week, you’ll make back your investment in no time!

What's better than waking up four months from now with a well-cushioned checking account, an inbox filled with raving testimonials, and a two-week vacation on the horizon.

Perhaps the key question is . . . Are you ready to make space for your vision to awaken?  

These are the same tried-and-true methods I teach my 1:1 Clients for $10,000. But when you enrol in My Course Academy today, you’ll unlock every strategy they’ve implemented to sell thousands of courses for a fraction of the price.

I KNOW You’ve Got it In You to Build a Six-Figure Course!!
This game-changing method’s helped hundreds of online entrepreneurs achieve the lifestyle they’ve always dreamed of. 
And I’m positive it’ll do the same for you. Which is why I’m backing your investment with a 100% satisfaction guarantee. If, for any reason, you’re not absolutely thrilled with My Course Academy within 14 days of purchase, just email me and I’ll refund you in full. No questions asked.
More Thrilling than Flying with a Former President on Air Force One . . .
Have we not met, yet? 

My name’s Lucy Griffiths. And I couldn’t be happier you’re here.

As a media personality with 20 years of TV reporting beneath my belt, I’ve been lucky enough to enjoy a whirlwind of life experiences.

I’ve flown on planes with former president Barack Obama . . .

Interviewed A-list celebrities like Victoria Beckham, Nicole Kidman, and Hugh Jackman . . 
And worked side by side with CEOs at Fortune 500 companies.

Heck, I’ve even been thrown in jail for reporting from Burma and built a TV station in Iraq.

However . . .

While each and everyone one of those experiences packed a one-two punch of adrenalin . . .

Nothing compared to the thrill of breaking free from the incessant demands of being on the entrepreneurial hamster-wheel.

See, just a couple years ago, my life mirrored the same seemingly impossible situation many of my students find themselves facing.  
I was juggling two businesses, while my income stayed limited to the number of clients I could take on. 

There was nothing I wanted more than to plan a trip with my husband and son. To enjoy just one day out uninterrupted by emails or work calls!!

Whilst I’d finally arrived at the dream of being a solo entrepreneur, I realized I felt more stuck than I had before.
But when I discovered the world of online courses, it all changed – for the better. I realized that creating a course enabled me to share my wealth of experience, without trading time for money, and grow my business!

And I can confidently say it was the best decision I’ve ever made for me and my business.

In the last year, I’ve managed to . . .

✔️ Sell over 50,000 courses

✔️ Gain complete flexibility over my schedule

✔️ Make over $1,000,000 from one $19 course

✔️ Spend more quality time with family and friends! 
To experience complete financial freedom, share my expertise with the world, and live life on my own terms with my family has been the most rewarding experience of my life. And...yes, even more rewarding than interviewing all those A-list celebrities!!

And, should you choose to accept my invitation to My Course Academy, I’m willing to bet it’ll be just as thrilling for you.

To your success around the corner,

Lucy x

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You’re the Right Fit for My Course Academy If ...
The results of My Course Academy can be life-changing and you're committed to evolving your business.

And sometimes, we’re more afraid of success than we are of failure.

So if you’re still not completely convinced that you deserve better than the current hamster wheel, or you’re not ready to find more freedom in your life, then I invite you to reconsider this course in the future.

However . . .

If you ARE the ideal match for My Course Academy, you’ll have a proven system to grow your business by leaps and bounds in just 90 days . . .

And never worry about burning out again.
  • You’re a rockstar at what you do . . . And now you just need help packaging your expertise into a perfectly-wrapped course (with a bow on top!)
  • ​You’ve been toying around with a course idea for a while now, but you’re worried about getting nothing but crickets in return for the effort.
  • ​Idea generation is right up your alley. But all the tech stuff behind building a course? That scares the living daylights out of you.
  • ​Every time you think about launching a course, paralysis gets the best of you. You have no idea where to start!
  • ​ You’ve been burned by other systems before, and want a no-fluff method for achieving high conversion rates.

 If any of the above resonate, then you’re in exactly the right place. 

"“I was very impressed with the amount of individualized attention that I received in this group program.

The fact that you took the time to check in with each and every one of us during the coaching calls made the experience extremely personable and kept us accountable.

Everyone in the group was at a different place in their course creation/business journey and you met each and every one of us where we were at in that journey. I loved our coaching academy community!...
 I also found the video creation content to be valuable as well as learning how to repurpose content for different platforms.”

~ Jennifer Athanas

“Lucy taught me everything I need to know . . . marketing, content, sales! My Course Academy is just incredible! Take that jump and go for it!”

~ Ashley Polverelli

"Lucy Griffiths is the course goddess! With humour, warmth and golden nuggets of insight she’s helped me to see what’s possible with diversifying my income and creating recurring revenue. Even more importantly she’s guided me step by step to make it happen. She took the overwhelm out of creating a course. She can also help you to create a course that sells while you sleep.”

~ Caroline Goyder

Nice to See You Down Here at the Bottom of this Page!
You’re clearly someone who puts a lot of thought into your decisions.

And that’s fantastic. It means you’re exactly the kind of person who will reap the benefits of a thorough, proven system vetted by hundreds of students that walked this path before you.

Sure, taking the first step is always the hardest.

But once you get going, the shackles of fear will evaporate into dust. The old way of trading hours for income will become laughable relics of a not-so-distant past. And you’ll be well on your way to achieving the freedom that’s right around the corner.

Ready to take that first step?

There’s never been a better time to invest in a freedom-filled future.

 “My biggest struggle was thinking that I did not have the skill level, expertise, or a course inside me, that would be interesting enough for people to purchase.

Then came Lucy Griffiths! Her “My Course Academy” changed everything! Lucy gives you everything you need to generate income for you now, and years to come in a simple, pain-free way. Her expertise and professional guidance are focused and superior to other course creators that I have encountered. Not only is it a great worthwhile course, you will find an amazing support system in the community that is fostered with other attendees.

These relationships will last a lifetime. I highly recommend Lucy Griffiths' “My Course Academy” to anyone wanting to create online courses the right way."

~ Janet Sides

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“I have found the course absolutely amazing, full of valuable information and Lucy has shared a wealth of her knowledge. The group was also a huge source of support and such a lovely bunch. Here is wishing Lucy and the Course Academy all the very best for the future.”

~ Amanda Redford

People Love to Ask These 5 Questions ...
1. What makes this different than other digital course-building programs? 
Unlike a lot of the noise out there, I’ll be hands-on with you throughout the process and talking to you individually in weekly calls. I have scheduled weekly calls across the 90 days access to Make Money While You Sleep Society, where you get to talk directly with me, as well as my team of experts, in a small supportive community to suit your timezone. Together, we’ll make sure you succeed in launching a course you can be proud of.
2. But what if I get the course and don’t like it? 
I’ve helped sell thousands of courses for entrepreneurs using these methods, and this has never happened before. But if for some reason you’re not satisfied, no sweat! Just email me within 14 days of purchasing and I’ll issue a full refund.
3. I can’t afford to pay in full. What should I do?
No problem! I want My Course Academy to FREE you from financial stress – not add TO it. Which is why I offer 12-month payment plan.
4. Will I learn the tech behind a course that converts? 
Yes, yes, and yes! Not only can I help you with that, but I’ve also got a brilliant tech whizz who will host weekly Q&A calls to help and support you.
5. I don’t know much about building a course. Will this still work for me? 
Absolutely. My Course Academy is the most comprehensive system for building a course from scratch. And when I first got started a few years ago, I didn’t know much either! Flash forward; in the last 12 months I've sold 50,000 of ‘em.

“If you’re considering doing this course, it’s definitely value for money and I don’t think that you’d find a better option. Lucy is super enthusiastic, super energetic, and she’ll help you succeed. She goes all the way to make sure you get all that you need. If you jump into My Course Academy, I’m sure you’ll succeed.”

~ Rob Colley

"Thank you for providing us all with this incredible opportunity to learn. I've loved this so much and have learnt so much and continue to as well. So much love for everybody in this program and you Lucy, you beautiful wonderful human."

~ Awena Naomie Bryant

“Loved your course. Your content is so motivating and inspiring! I can’t wait to get started and put myself out there. I’m eager to continue to invest in building my business this way!”

~ Carol Erb

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Copyright © 2023 - Lucy Griffiths